1. Job Description

• Develop and implement admissions activities for assigned markets and recruitment channels to achieve enrollment targets;
• Handle the end-to-end admissions process, from initial inquiries and consultations to application processing and enrollment confirmation;
• Provide individual and group consultations to prospective students and parents on training programs, admission requirements, application procedures, scholarships, and financial aid options;
• Conduct admissions counseling through face-to-face meetings, telephone, email, social media, and other online channels;
• Proactively follow up with prospective students, implement conversion activities, and resolve complex inquiries to improve enrollment outcomes;
• Review applications and supporting documents for accuracy, completeness, and eligibility, coordinating with academic departments on admission assessments and outcomes;
• Prepare and send admissions notices and guide successful applicants through registration and orientation;
• Develop and maintain relationships with feeder schools, educational agents, recruitment collaborators, hotels, and corporate partners to generate student referrals and training opportunities;
• Identify corporate training needs and coordinate with relevant departments to propose suitable vocational training programs;
• Support the preparation of partnership agreements and propose referral and commission arrangements for management approval;
• Plan and coordinate admissions events, including open days, school visits, education fairs, workshops, information sessions, and campus tours;
• Coordinate telesales and follow-up activities during peak enrollment periods, providing guidance and support to admissions colleagues as assigned;
• Maintain accurate applicant records in CRM systems and tracking tools, ensuring confidentiality and compliance with data protection requirements;
• Prepare weekly and ad-hoc reports on leads, applications, conversion rates, enrollment results, and partner performance, recommending actions to improve results;
• Monitor market trends, competitor activities, and prospective student needs to identify recruitment opportunities;
• Collaborate with Marketing and academic teams to develop accurate promotional materials and deliver targeted recruitment campaigns;
• Recommend improvements to admissions procedures, applicant communications, and service quality;
• Perform other duties as assigned by the line manager.

2. Requirements

• Bachelor’s degree in a relevant field;
• At least 3 years of experience in admissions, student recruitment, education consulting, or education sales, preferably within vocational institutions, colleges, or universities;
• Proven ability to achieve enrollment or sales targets and independently handle the admissions process;
• Strong consultation, sales, negotiation, and relationship-building skills;
• Experience working with schools, educational agents, recruitment collaborators, or corporate clients, with an established network being an advantage;
• Good written and verbal communication skills in Vietnamese and English;
• Proficiency in Microsoft Office, CRM systems, and applicant tracking tools;
• Ability to analyze recruitment data, prepare reports, and recommend improvements to conversion rates and enrollment outcomes;
• Strong organizational and event coordination skills, with attention to detail and the ability to manage multiple priorities;
• Ability to work independently, collaborate across departments, and guide junior colleagues when required;
• Understanding of admissions procedures and applicant data confidentiality requirements;
• Willingness to travel to support recruitment activities and expand partner networks across provinces;
• A proactive, service-oriented approach and a passion for education and student development.

3. Benefits

Sun Group’s Entertainment and Hospitality Division (SHE) offers a highly dynamic, professional, and constantly evolving work environment with numerous career development opportunities. At SHE, employees will enjoy the following benefits:

• Attractive salary, accompanied by housing support and allowances for meals, phone expenses, etc.;
  SunCare health insurance for employees;
• Special offers on amusement park and entertainment services for employees and their families;
• Professional training and development opportunities;
• Housing policy providing apartments or houses for long-term employees.