About the Project: 

The "Visit Vietnam" initiative is a groundbreaking national project designed to elevate Vietnam‘s tourism industry. Our mission is to establish a prestigious, data-driven national certification that recognizes and promotes excellence in tourism services. By building a comprehensive National Tourism Platform (NTP) and leveraging innovative technologies like blockchain for review verification, we aim to enhance tourist experiences, empower businesses with actionable insights, and solidify Vietnam‘s position as a world-class travel destination. 

Job Summary: 

The UX/UI Expert will be responsible for defining and designing the entire user experience and interface for the Visit Vietnam platform. You will lead the design of an intuitive, engaging, and trustworthy platform for multiple user groups, including tourists, business owners, and administrators. 

Reports To: - Project Manager 

Employment Type: - Full-time 

Location: - Hanoi, Vietnam (On-site) 

Key Responsibilities: 

- Lead the UX/UI design process for the entire National Tourism Platform (NTP), from concept to final hand-off to engineering. 

- Design intuitive user flows, wireframes, prototypes, and high-fidelity mockups for all platform components, including the public-facing directory, B2B portal, and data dashboards. 

- Design the user interaction for the "proof-of-visit" QR code verification points, ensuring a simple and anonymous experience for customers. 

- Develop and maintain a comprehensive design system and style guide to ensure visual consistency across the platform. 

- Conduct user research, usability testing, and stakeholder interviews to inform design decisions and validate concepts. 

- Collaborate closely with Business Analysts to translate requirements into user-centered designs. 

- Work hand-in-hand with frontend engineers to ensure pixel-perfect implementation of the designs. 

- Champion a user-centric design culture throughout the project team. 

Qualifications (Must-Haves): 

- 5+ years of experience in UX/UI design, with a strong portfolio showcasing your work on complex web applications. 

- At least 2 years of experience in a lead design role. 

- Proficiency in modern design and prototyping tools (e.g., Figma, Sketch, Adobe XD). 

- Solid understanding of user-centered design principles, information architecture, and interaction design. 

- Experience creating and managing design systems. 

- Excellent visual design skills with a keen eye for detail, typography, and color. 

- Experience conducting user research and usability testing. 

Qualifications (Preferred): 

- Experience designing data-heavy applications or analytics dashboards. 

- Experience designing for both B2C and B2B platforms. 

- Knowledge of HTML/CSS and frontend development principles. 

- Bachelor‘s degree in Design, Human-Computer Interaction (HCI), or a related field.

Benefit:

- An exceptional opportunity to make an impact on a strategically significant project and directly contribute to elevating Vietnam’s tourism on the global map.
- A dynamic and innovative working environment at one of the leading corporations in tourism, hospitality, and entertainment. Unlock your full potential and leverage the advantages of a world-class ecosystem to accelerate your career.
- Sun Group’s exclusive benefits:
+ “An cu lac nghiep” policy: Granting apartments to employees with 10-year senority
+ Special Suncare Insurance benefits for employees and loved ones (no fee for employees)
+ Comprehensive health check-up program at Sun Group International Hospital
+ Theme-parks/Cable Car (Free tickets), Symphonic music promotion, Hotels & Resorts promotion, NCB bank special offer, Real Estate product discount, Aviation, etc.